FreemiumBy Mango Technologies, Inc. (ClickUp)
ClickUp AI
ClickUp Brain is the AI integrated into ClickUp, the all-in-one productivity platform. First neural network connecting projects, docs and knowledge. Founded 2017. $4B valuation, $300M+ revenue, 10M+ users. GPT-4o, Claude, Gemini integrated.
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Description
ClickUp AI (ClickUp Brain)
What is ClickUp AI?
ClickUp Brain is the artificial intelligence layer integrated into ClickUp, the "all-in-one" productivity platform. Initially launched as "ClickUp AI" in February 2023 and rebranded as ClickUp Brain in January 2024, it represents the first neural network that connects projects, documents, people, and company-wide knowledge with AI.
ClickUp was founded in 2017 by Zeb Evans and Alex Yurkowski. The company reached a $4 billion valuation after its $400M Series C in 2021 and generated $300M+ in revenue in 2025 with over 100,000 paying customers and 10+ million users.
ClickUp Brain allows users to interact with their project management platform as they would with an AI chatbot, but with full context of their tasks, documents, chats, and entire workspace history.
Company and History
| Data | Information |
|---|---|
| Company | Mango Technologies, Inc. (ClickUp) |
| Founded | 2017 |
| Headquarters | San Diego, California, USA |
| Founders | Zeb Evans (CEO), Alex Yurkowski (CTO) |
| CEO | Zeb Evans |
| CTO | Alex Yurkowski |
| Valuation | $4 billion (Oct 2021) |
| Total Funding | $535M |
| 2025 Revenue | $300M+ |
| 2024 Revenue | $278.5M |
| Paying Customers | 100,000+ |
| Users | 10+ million |
| Teams | 2+ million |
| Employees | ~1,472 |
Founding Story:
Zeb Evans is a serial entrepreneur whose path to startups was shaped by three near-death experiences. After leaving Virginia Tech, he founded Fast Followerz (social media automation tools) which reached $2.5M in annual revenue with 25 employees.
Frustrated by using 15 different productivity tools to manage his team, Evans asked his co-founder Alex Yurkowski: "Why are we using five different tools just to complete one project?" Thus the idea for ClickUp was born.
Timeline:
- 2016: Initial founding (as internal tool)
- 2017: Public launch of ClickUp
- Nov 2017: First paying customer
- 2018: $1M in revenue
- 2020: 100K customers, $30M revenue
- Jun 2020: $35M Series A
- Dec 2020: $100M Series B, $1B+ valuation (unicorn)
- 2021: $85M revenue, Dublin expansion
- Oct 2021: $400M Series C, $4B valuation
- 2022: $150-200M estimated revenue, SlapDash acquisition
- Feb 2023: ClickUp AI launch
- Jan 2024: Rebranding to ClickUp Brain
- Sep 2024: ClickUp Chat with AI
- Nov 2025: ClickUp 4.0 with new AI assistants
Funding:
| Round | Date | Amount | Valuation |
|---|---|---|---|
| Seed | Apr 2016 | $250K | - |
| Series A | Jun 2020 | $35M | - |
| Series B | Dec 2020 | $100M | $1B+ |
| Series C | Oct 2021 | $400M | $4B |
| Total | - | $535M | - |
Notable Investors:
- Andreessen Horowitz (a16z)
- Tiger Global Management
- Craft Ventures
- Georgian Partners
- Rise Capital
- Blizzard Entertainment Executives
Bootstrapping History:
Evans invested $2.5M of his own funds. ClickUp was bootstrapped to $10M ARR without external investment, relying on word-of-mouth and focus on user experience. This "organic first" approach enabled sustainable growth.
Growth Metrics:
- 2018: $1M revenue
- 2020: $30M revenue
- 2021: $85M revenue
- 2022: $150-200M revenue
- 2024: $278.5M revenue
- 2025: $300M+ revenue
ClickUp Brain - The AI Platform
Architecture
ClickUp Brain is an intelligence layer that:
- Connects tasks, docs, chats, calendars
- Accesses complete workspace history
- Uses multiple LLM models (GPT-4o, Claude, Gemini)
- Operates with full company context
AI Knowledge Manager
Searches and answers questions about all your work:
- Scans docs, task descriptions, subtasks, comments
- Cited answers with exact source
- Universal search across Workspace, apps, and teams
- Connects with Google Drive, Dropbox, Confluence, Figma, GitHub, Slack, Notion, HubSpot
Example: "What's the deployment checklist approved last quarter?" → Answer with link to exact document.
AI Project Manager (Autopilot)
Automates project management:
- Automatically assigns owners
- Updates priorities
- Creates subtasks
- Posts progress summaries
- Automatically detects blockers
- Generates personalized standups
- Creates tasks from meetings, chats, or docs
Autopilot Agents:
- Execute workflows autonomously
- Create tasks from meeting notes
- Send client update emails
- Update project statuses
- Respond to task updates like a teammate
AI Writer
Integrated writing assistant:
- Fixes spelling and grammar
- Summarizes text
- Generates ideas
- Translates content
- Improves and edits existing text
- Customized to your industry's tone
- Learns from existing docs and tasks
Activation:
- Brain icon in Docs, tasks, or comments
- Toolbar when selecting text
- Slash commands:
/write,/writing
AI Custom Fields
Fields that auto-generate content:
- Data points
- Summaries
- Translations
- Action items
- Prebuilt AI Summaries
- AI Status Reports
- Customizable prompts per event
AI Notetaker
Meeting transcription:
- Auto-join meetings
- Real-time transcription
- Key decision highlights
- Converts discussions into tasks
- Integration with external tools
AI Scheduler
Intelligent planning:
- Analyzes tasks and deadlines
- Considers calendar availability
- Automatically builds daily agenda
- Dynamically adjusts based on priorities
- Automatically prioritizes work
AI Image Generation
Image generation:
- From plain English prompts
- Integrated in Whiteboards
- Generates on-brand visuals from your writing
- No design skills needed
AI Chat Features
ClickUp Chat with AI:
- "Catch Me Up": Summarizes missed conversations
- Converts messages to tasks
- Message scheduling
- Channels organized by project
- Posts for important updates
Universal Search (Enterprise)
Enterprise search:
- Deep Search across entire Workspace
- Connections between projects over time
- Intelligent voice filtering
- Qatalog integration (acquired)
ClickUp Platform
Flexible Hierarchy
- Workspaces → Spaces → Folders → Lists → Tasks
- Mirrors actual organizational structure
- Adaptable to any methodology
15+ Customizable Views
- List View
- Board View (Kanban)
- Calendar View
- Gantt Chart
- Timeline
- Workload
- Table
- Mind Map
- Whiteboard
- Box View
- Activity View
- Map View
Core Features
- Tasks: Complete management with subtasks, checklists
- Docs: Real-time collaborative documents
- Whiteboards: Interactive boards for brainstorming
- Chat: Integrated team communication
- Goals: Objectives and OKR tracking
- Time Tracking: Native with reports and timesheets
- Automations: No-code workflows
- Dashboards: Reports and analytics
- Forms: Information capture
- Sprints: Integrated agile management
Integrations
Native (1,000+)
- Communication: Slack, Microsoft Teams, Zoom
- Storage: Google Drive, Dropbox, Box, OneDrive
- Development: GitHub, GitLab, Bitbucket, Jira
- Design: Figma, Adobe Creative Cloud
- CRM: Salesforce, HubSpot
- Email: Gmail, Outlook
- Calendar: Google Calendar, Outlook Calendar
- Documentation: Confluence, Notion
AI Connections
- Google Drive
- Dropbox
- Box
- Confluence
- Figma
- GitHub
- Slack
- Notion
- HubSpot
- Salesforce
Import from Competitors
- Asana
- Monday.com
- Trello
- Jira
- Notion
- Basecamp
- Wrike
Pricing and Plans
Base ClickUp Plans
Free Forever
| Feature | Limit |
|---|---|
| Price | $0 |
| Users | Unlimited |
| Tasks | Unlimited |
| Storage | 100MB |
| Spaces | 5 |
| Custom Fields | 60 uses |
| Whiteboards | 3 |
| Dashboards | 100/workspace |
| Automations | 100/month |
| Docs | ✓ |
| Chat | ✓ |
| 2FA | ✓ |
| 24/7 Support | ✓ (email) |
Unlimited
| Feature | Value |
|---|---|
| Monthly price | $10/user/mo |
| Annual price | $7/user/mo |
| Storage | Unlimited |
| Integrations | Unlimited |
| Dashboards | Unlimited |
| Custom Fields | Unlimited |
| Gantt Charts | Unlimited |
| Goals | ✓ |
| Portfolios | ✓ |
| Time Tracking | Unlimited |
| User Groups | 1 |
| Guests | 5 seats + 2 per additional user |
| AI Compatible | ✓ |
Business
| Feature | Value |
|---|---|
| Monthly price | $19/user/mo |
| Annual price | $12/user/mo |
| Whiteboards | Unlimited |
| Mind Maps | Unlimited |
| Teams | 10 |
| Activity Log | Unlimited |
| Google SSO | ✓ |
| Private Docs | ✓ |
| Custom Views | Unlimited |
| Sprint Reports | ✓ |
| Workload Management | ✓ |
| Webhooks | ✓ |
| Email/SMS Automations | ✓ |
Business Plus
| Feature | Value |
|---|---|
| Monthly price | $29/user/mo (estimated) |
| Annual price | $19/user/mo |
| Team Sharing | ✓ |
| Custom Permissions | ✓ |
| Increased API | ✓ |
| Increased Automations | ✓ |
| Custom Roles | ✓ |
Enterprise
| Feature | Value |
|---|---|
| Price | Custom |
| White Labeling | ✓ |
| Conditional Logic Forms | ✓ |
| SSO (SAML) | ✓ |
| SCIM | ✓ |
| HIPAA Compliance | ✓ |
| MSA | ✓ |
| Regional Data Residency | ✓ |
| Enterprise API | ✓ |
| Dedicated Success Manager | ✓ |
| Live Onboarding | ✓ |
ClickUp Brain Pricing (AI Add-on)
Free Trial
- Trial access to AI essentials
- Limited automations and agents
- Available on all plans
AI Standard
| Feature | Value |
|---|---|
| Price | $9/user/mo (annual) |
| AI Essentials | Unlimited |
| Manual AI Usage | Unlimited |
| Standard Automations | ✓ |
| Standard Agents | ✓ |
| Brain MAX Desktop | ✓ |
| Premium Reasoning Models | ✓ |
| AI Credits | Included |
AI Autopilot
| Feature | Value |
|---|---|
| Price | $28/user/mo (annual) |
| Automations | Unlimited |
| Agents | Unlimited |
| Enterprise Search | ✓ |
| AI Notetaker | Unlimited minutes |
| Advanced Capabilities | ✓ |
Additional Add-ons
- Talk to Text: $9/user/mo (unlimited dictation)
- AI Notetaker: From $12 for 60 hours/month
- Live Training Workshop: $400 one-time (2 hours)
Discounts
- 30% discount for annual payment
- Nonprofits: Discount available (contact)
- Academics: Discount available (contact)
- Startups: $3,000 in credits + Enterprise features
Security and Compliance
- SOC 2 Type II
- GDPR
- HIPAA (Enterprise)
- ISO 42001 (AI Management)
- TLS encryption
- 2FA
- SSO/SAML
- SCIM provisioning
- Regional data residency
- Data not used to train third-party AI
Business Metrics
Financial
| Metric | Value |
|---|---|
| 2025 Revenue | $300M+ |
| 2024 Revenue | $278.5M |
| YoY Growth | 75.4% (2023-2024) |
| Valuation | $4B |
| Total Funding | $535M |
Users and Usage
| Metric | Value |
|---|---|
| Paying customers | 100,000+ |
| Total users | 10M+ |
| Teams | 2M+ |
| Free→Paid Conversion | 60%+ |
Product Usage (2022)
- 654 million tasks created
- 28 million new Docs
- 1+ million Whiteboards
Efficiency
ClickUp estimates it replaces 4+ apps, saving a 500-person company $354,000/year.
Competition
| Competitor | ClickUp Differentiator |
|---|---|
| Monday.com | ClickUp more features in free plan |
| Asana | ClickUp all-in-one, more affordable |
| Trello | ClickUp more views and features |
| Notion | ClickUp better for PM, more structure |
| Jira | ClickUp more accessible, not just devs |
| Wrike | ClickUp better pricing |
| Basecamp | ClickUp more customizable |
| Smartsheet | ClickUp better UX |
Market Position
- Tech.co: #3 Best Project Management Software
- G2: Leader in Project Management
- Public rivals: Monday.com, Asana, Atlassian (Trello/Jira)
Acquisitions
| Year | Company | Purpose |
|---|---|---|
| 2022 | SlapDash | Unified search for enterprise |
| 2025 | Qatalog | Enterprise AI search |
Global Expansion
Offices
- HQ: San Diego, California (since Jan 2020)
- EMEA HQ: Dublin, Ireland (2021)
- APAC HQ: Sydney, Australia
- US: Salt Lake City (Feb 2022)
EMEA
- 575K+ teams in EMEA region (Mar 2023)
Target Audience
By Size
- Individuals: Free Forever
- Small Teams: Unlimited
- Mid-Size: Business
- Enterprise: Enterprise plan
By Industry
- Technology/Software
- Marketing/Agencies
- Consulting
- Healthcare
- Education
- Finance
- Manufacturing
- Non-profits
By Role
- Project Managers
- Product Managers
- Engineering Teams
- Marketing Teams
- Sales Teams
- Operations
- HR Teams
Recognition
- Forbes Cloud 100
- G2 Leader (Multiple Categories)
- Tech.co Best Task Management Software
- Deloitte Fast 500
2025+ Roadmap
ClickUp 4.0 (Nov 2025)
- New proactive AI assistants in chat
- Brain in sidebar
- SyncUps with live video
- Transcription and notes
- Enterprise AI Search (Qatalog)
Vision
"Making the world more productive" - ClickUp's mission is to consolidate all work tools into a single platform.
Key Features
ClickUp Brain - neural network connecting projects, docs and people
AI Knowledge Manager for universal workspace search
AI Project Manager (Autopilot) for PM automation
Autopilot Agents that execute workflows autonomously
Integrated AI Writer for writing and editing
AI Custom Fields that auto-generate content
AI Notetaker for meeting transcription
AI Scheduler for intelligent agenda planning
AI Image Generation in Whiteboards
AI Chat with "Catch Me Up" for summaries
Multiple LLM models: GPT-4o, Claude, Gemini
15+ customizable views (Kanban, Gantt, Calendar)
Integrated Tasks, Docs, Whiteboards and Chat
Native Time Tracking with timesheets
1,000+ native integrations
No-code Automations
Goals and OKR tracking
Enterprise Search (Qatalog)
HIPAA, SOC 2, GDPR compliance
Import from Asana, Monday, Trello, Jira
Use Cases
Team project and task management
Real-time collaborative documentation
Brainstorming with interactive whiteboards
Integrated team communication with chat
Goals and OKR tracking
Time tracking and hour reports
No-code workflow automation
Sprints and agile development management
Meeting transcription and notes
AI-powered daily agenda planning
Company-wide universal search
Image generation for presentations
Automatic project summaries
Automatic task assignment
Blocker and risk detection
AI-generated personalized standups
Multi-project portfolio management
Productivity dashboards and analytics
External client collaboration (guests)
Tool stack consolidation
Categories
Information
Company
Mango Technologies, Inc. (ClickUp)
Website
clickup.comUser Reviews
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