Description
Copy.ai
What is Copy.ai?
Copy.ai is an AI-powered content creation platform designed to accelerate marketing and sales through AI workflow automation. Founded in 2020 in Memphis, Tennessee, by Paul Yacoubian (CEO) and Chris Lu (CTO), Copy.ai has surpassed 15 million users and positions itself as the first GTM AI Platform (Go-To-Market AI) in the market.
In October 2025, Copy.ai was acquired by Fullcast, consolidating its position in the marketing automation tools market.
Company and Funding
| Data | Information |
|---|---|
| Company | Copy.ai |
| Founded | 2020 |
| Headquarters | Memphis, Tennessee, USA |
| Founders | Paul Yacoubian (CEO), Chris Lu (CTO) |
| Total Funding | ~$13.9M - $16.9M |
| Users | 15M+ worldwide |
| Employees | ~55 |
| Acquired by | Fullcast (Oct 2025) |
Investors: Craft Ventures, Wing Venture Capital, Sequoia Capital, Tiger Global Management, Artisanal Ventures, Atelier Ventures
Funding Rounds:
- Seed (Mar 2021): $2.9M
- Series A (Oct 2021): $11M (led by Wing Venture Capital)
2024 Growth: 480% revenue growth on GTM AI platform
Value Proposition: GTM AI Platform
Copy.ai differentiates itself by being the first GTM AI Platform that unifies:
- Data from multiple sources
- Workflows automated
- Tools for go-to-market teams
This eliminates "GTM Bloat" (accumulation of underutilized tools) and enables:
- Reduce customer acquisition costs
- Increase lifetime value
- Achieve growth AND profitability simultaneously
Pricing and Plans (December 2025)
| Plan | Monthly Price | Annual Price | Users | Words | Workflows |
|---|---|---|---|---|---|
| Free | $0 | $0 | 1 | 2,000/mo | ❌ |
| Starter | $49/mo | $36/mo (~$420/yr) | 1 | Unlimited | ❌ |
| Advanced | $249/mo | 5 | Unlimited | 2,000 credits/mo | |
| Team | $249/mo | ~$186/mo | 20 | Unlimited | ✅ |
| Growth | $1,333/mo | 75 | Unlimited | ✅ Extensive | |
| Expansion | $2,666/mo | Custom | 150 | Unlimited | ✅ Extensive |
| Scale | $4,000/mo | 200 | Unlimited | ✅ Extensive | |
| Enterprise | Custom | Custom | Unlimited | Unlimited | ✅ Unlimited |
Plan Details
Free Plan ($0)
- 1 user
- 2,000 words/month
- ChatGPT 3.5 & Claude 3
- Basic Brand Voice
- Infobase
- 90+ tools and templates
- 25 languages
Starter Plan ($49/mo)
- Everything in Free
- Unlimited words in Chat
- Unlimited chat projects
- Access to latest LLMs (GPT-4, Claude)
- Private community
Advanced Plan ($249/mo)
- 5 users
- 2,000 workflow credits/month
- Workflow Builder
- 15+ marketing workflows
- 15+ sales workflows
- Priority support
Enterprise Plan (Custom)
- Unlimited users
- Guided implementation
- API Access
- Bulk workflows
- 20+ technical integrations
- Unlimited customizable workflows
- Dedicated account team
- SSO (Single Sign-On)
- Infosec review
Discounts
- 25-33% discount on annual billing
- 7-day free trial on paid plans
- 14-day refund guarantee
Main Features
Content Generation
- 90+ copywriting templates
- Blog posts and articles
- Emails and newsletters
- Ads (Facebook, Google, Instagram)
- Product descriptions
- Social media posts
- Landing pages
- First Draft Wizard
AI Chat
- AI conversations
- Infobase integration
- Multiple LLM models
- GPT-3.5, GPT-4, Claude 3
Workflows (GTM AI)
- Complex process automation
- Prebuilt and customizable workflows
- Scalable over large datasets
- Testing without using credits
- Automated triggers
Actions (Agentic AI)
- Specific task automation
- Automatic lead enrichment
- Campaign content generation
- Dynamic real-time adaptation
Tables
- Data centralization
- Real-time synchronization
- Structured and unstructured data
- CRM integration
Infobase
- Company knowledge repository
- Improves content relevance
- Centralized brand information
Brand Voice
- Tone and style customization
- Brand consistency
- Multiple voices (advanced plans)
Integrations
Native
- HubSpot
- Salesforce
- Google Docs
- WordPress
- Slack
Zapier
- 2,000+ connectable apps
- Automated flows
API
- API for developers
- "Workflow as API"
- Custom integrations
- Bulk operations
AI Models
Copy.ai uses multiple models:
- OpenAI GPT-4 Turbo (primary)
- GPT-3.5
- Anthropic Claude 3 (Opus and Sonnet)
The system selects the best model for each use case.
Security and Compliance
- SOC 2 Type II compliance
- Data encryption
- GDPR compliance
- Detailed audit logs
- SSO (Enterprise)
- Infosec review (Enterprise)
Use Cases by Function
| Team | Primary Use |
|---|---|
| Marketing | Content creation, SEO, thought leadership |
| Sales | Outreach, prospecting, deal management |
| Operations | GTM process automation |
| Customer Success | Onboarding, engagement |
Supported Languages
- 25-95+ languages depending on plan
- Full multilingual support
Competition
| Competitor | Difference |
|---|---|
| Jasper AI | Copy.ai: more focused on GTM and workflows |
| ChatGPT | Copy.ai: specialized in marketing |
| Writesonic | Copy.ai: better automation |
| Rytr | Copy.ai: more enterprise-ready |
Limitations
- Requires detailed input for best results
- Can produce generic content without context
- Fact-checking necessary
- Free plan very limited (2,000 words)
- Significant price gap between Pro and Team
User Metrics
- 15M+ users worldwide
- 480% growth in GTM AI revenue (2024)
- Used by Fortune 500 teams
- Templates for 90+ content types
Key Features
First GTM AI platform in the market
90+ copywriting templates
Unlimited content generation (paid plans)
Automated workflows for marketing and sales
Agentic AI Actions
AI Chat with multiple LLM models
GPT-4, GPT-3.5 and Claude 3 integrated
Infobase for company knowledge
Customizable Brand Voice
Tables for data centralization
First Draft Wizard
HubSpot and Salesforce integration
2,000+ apps via Zapier
API for developers
SOC 2 Type II compliance
SSO Single Sign-On (Enterprise)
Multilingual support (25-95+ languages)
Visual Workflow Builder
Testing without using credits
Free plan available
Use Cases
Marketing content generation
Sales outreach automation
Email and newsletter creation
Facebook and Google Ads
E-commerce product descriptions
Social media posts
Conversion landing pages
Automated lead enrichment
Deal and pipeline management
SEO and thought leadership content
Automated prospecting
Customer onboarding
Multichannel marketing campaigns
Advertising copywriting
Sales scripts
Content localization
Custom GTM workflows
CRM integration
Repetitive task automation
Content production scaling
Tags
Information
Company
Copy.ai (Fullcast)
Website
www.copy.aiUser Reviews
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