Description
Jasper AI
What is Jasper AI?
Jasper AI is an AI-powered content creation platform specifically designed for marketing and enterprise teams. Founded in January 2021 in Austin, Texas, by Dave Rogenmoser, Chris Hull, and John Philip Morgan, Jasper became a unicorn in just 18 months, reaching a valuation of $1.5B.
Previously known as Conversion.ai and briefly as Jarvis (until receiving a letter from Marvel), Jasper uses advanced language models including GPT-4 to generate high-quality marketing content while maintaining each company's brand voice and style.
Company and Funding
| Data | Information |
|---|---|
| Company | Jasper AI Inc. |
| Founded | January 2021 |
| Headquarters | Austin, Texas (Rollingwood) |
| Founders | Dave Rogenmoser, Chris Hull, JP Morgan |
| Current CEO | Tim Young (since Sept 2023) |
| Valuation | $1.5B (2022) |
| Total Funding | ~$131M - $143M |
| 2024 Revenue | ~$55M - $88M |
| Employees | ~143 - 200 |
| Active Customers | 105,000+ teams |
Notable Investors: Insight Partners, HubSpot Ventures, Bessemer Venture Partners, Y Combinator (YC18)
Fortune 500 Clients: Prudential, Ulta Beauty, Wayfair (~20% of Fortune 500)
Timeline
- 2014: Founders start digital marketing agency
- 2017: Create Proof (social proof widgets), enter YC18
- 2020: Proof stalls, discover GPT-3
- January 2021: Launch Conversion.ai
- 2021: $42.5M ARR with only 9 people
- January 2022: Rebrand to "Jasper"
- 2022: $125M Series A, $1.5B valuation
- Sept 2023: Tim Young named CEO
- 2024-2025: Focus on AI copilot for enterprise marketing
Pricing and Plans (December 2025)
| Plan | Monthly Price | Annual Price | Words | Seats | Brand Voice |
|---|---|---|---|---|---|
| Creator | $49/mo | $39/mo | Unlimited | 1 | 1 |
| Pro | $69/mo | $59/mo | Unlimited | 1 | Multiple |
| Teams | $125/mo | $99/mo | Unlimited | 3 | 3 |
| Business | Custom | Custom | Unlimited | Unlimited | Unlimited |
Plan Details
Creator Plan ($49/mo)
- 1 user, 1 Brand Voice
- 50+ copywriting templates
- Conversational Jasper Chat
- Browser extension (Chrome/Edge)
- Plagiarism checker
- 1,500 character lookback
- 50 knowledge assets
- Email support
Pro Plan ($69/mo)
- Everything in Creator
- Multiple Brand Voices
- SEO Mode with SurferSEO
- Team collaboration
- Unlimited projects
- Recipes and workflows
Teams Plan ($125/mo)
- 3 seats included
- 3 Brand Voices
- 150 knowledge assets
- 10 marketing campaigns
- Advanced collaboration
- Content approvals
Business Plan (Custom)
- Unlimited seats
- Unlimited Brand Voices
- Unlimited knowledge assets
- Custom templates (dynamic templates)
- API access
- SSO (Single Sign-On)
- 10,000 character lookback
- No-code AI App Builder
- Dedicated support
Free Trial
- 7 days free on Creator and Pro plans
- Requires payment method
- Cancel before 7 days to avoid charges
- 20% discount on annual billing
Main Features
AI Copilot for Marketing
- 5x faster content generation
- Personalized Brand Voice that learns your tone
- Knowledge Base for company context
- Built-in brand guardrails
Content Generation
- 50+ copywriting templates
- Blog posts and long-form articles
- Emails and newsletters
- Ads (Facebook, Google, LinkedIn)
- Product descriptions
- Social media posts
- Landing pages
- Video scripts
Jasper Chat
- Conversational chatbot
- Quick research
- Real-time responses
- Task assistance
Jasper Art
- AI image generation
- Unique and creative images
- Integrated in platform
SEO and Optimization
- SurferSEO integration
- SEO Mode for article optimization
- Keyword suggestions
- Performance analytics
Collaboration
- Shared workspaces
- Project management (Kanban, calendar)
- Content statuses (draft, review, published)
- User permissions
- Version history (7 days)
Integrations
- Google Docs
- Slack
- Chrome/Edge Extension
- API for developers
- CRMs and marketing platforms
AI Models
Jasper uses a proprietary engine that includes:
- OpenAI GPT-4 (primary)
- GPT-3.5
- Neo X
- T5
- Bloom
The system automatically selects the best model for each use case.
Use Cases by Role
| Role | Primary Use |
|---|---|
| Content Marketers | Blogs, articles, SEO |
| Social Media Managers | Posts, captions, hashtags |
| Email Marketers | Newsletters, sequences |
| Copywriters | Ads, landing pages |
| E-commerce | Product descriptions |
| Agencies | Multiple clients and brands |
User Metrics
- 4.5 billion words generated by users
- 70,000+ paying customers
- 40% marketers, 20% content creators
- 15% students, 10% business owners
Competition
| Competitor | Difference |
|---|---|
| ChatGPT | Jasper: marketing specialized |
| Copy.ai | Jasper: more enterprise-ready |
| Writesonic | Jasper: better Brand Voice |
| Rytr | Jasper: more comprehensive |
Limitations
- No permanent free plan
- Higher price vs alternatives
- Requires human editing for nuances
- Initial learning curve
- Limited lookback in basic plans (1,500 chars)
Recognition
- Unicorn in 18 months since launch
- One of the fastest-growing startups
- Customers with Jasper tattoos (extreme fans)
- $3.6M ARR added in 4 days (record)
Key Features
AI-powered marketing content generation
Personalized Brand Voice that learns your tone
Knowledge Base for business context
50+ copywriting templates
Conversational Jasper Chat
Jasper Art for image generation
SurferSEO integration
SEO Mode for article optimization
Chrome/Edge browser extension
Built-in plagiarism checker
Unlimited words on all plans
Collaborative workspaces
Project management (Kanban, calendar)
API for developers (Business)
SSO Single Sign-On (Business)
No-code AI App Builder
Customizable dynamic templates
Multilingual support (30+ languages)
Version history
Google Docs and Slack integration
Use Cases
SEO blog and article writing
Email and newsletter creation
Facebook and Google Ads
E-commerce product descriptions
Social media posts
Conversion landing pages
Video and YouTube scripts
Press releases
Multi-brand content
Automated marketing campaigns
Advertising copywriting
Thought leadership content
Sales and outreach emails
Amazon descriptions
Onboarding content
Case studies
Whitepapers and ebooks
Social media captions
Optimized headlines and titles
Multilingual content
Tags
Information
Company
Jasper AI Inc.
Website
www.jasper.aiUser Reviews
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